March 25, 2015
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OPP wraps up Distracted Driving Campaign (March 14-20)
(SOUTHERN BRUCE COUNTY, ON) – The OPP wrapped up its Distracted Driving Campaign with strong support from the public, the media and other valued road-safety partners who, throughout the campaign, remained heavily engaged in the OPP’s continuous flow of messaging about distracted driving.
As OPP officers kept busy conducting targeted enforcement of distracted-driving laws on roads and highways across the province, the OPP’s social media highway was equally busy with followers, including children, who viewed, shared and chimed in on this important road-safety topic.
Over and above enforcement, public education is an important component of the OPP’s Provincial Traffic Safety Program and the traffic safety campaigns it supports.
During the campaign, the South Bruce OPP laid 15 charges for distracted driving and investigated 13 motor vehicle collisions, with minor injuries reported at one of the scenes.
“I find it frustrating to see that so many drivers still use a cell phone while driving," says acting inspector Mike Beatty, detachment commander, South Bruce OPP. "It’s a dangerous act that has quickly become the most common causal factor in serious collisions. The campaign may have ended but a distracted driver remains a constant threat to all road users. The South Bruce OPP will continue to identify and stop those drivers who put others at risk.”
“Whether you were a follower who showed support through social media, a driver who set a good example behind the wheel, or a passenger who spoke up to a distracted driver in the vehicle, thank you and please keep working toward making distracted driving a socially-unacceptable behaviour on our roads,” says deputy commissioner Brad Blair, provincial commander of Traffic Safety and Operational Support.
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